Google Ads Forecast Tool
Calculate campaign performance metrics and forecast your advertising results
📊 Example Calculation
Here’s how the tool works with sample data:
$2.50
Cost Per Click (CPC)
3.5%
Click-Through Rate (CTR)
5%
Conversion Rate
$1,000
Daily Budget
30 days
Campaign Duration
Step-by-Step Calculation:
- Daily Clicks: Daily Budget ÷ CPC = $1,000 ÷ $2.50 = 400 clicks/day
- Daily Impressions: Daily Clicks ÷ CTR = 400 ÷ 0.035 = 11,429 impressions/day
- Daily Conversions: Daily Clicks × Conversion Rate = 400 × 0.05 = 20 conversions/day
- Total Campaign Results: Daily metrics × Campaign Days = Daily results × 30 days
- Cost Per Conversion: Total Cost ÷ Total Conversions = $30,000 ÷ 600 = $50.00